Small business owners wear a lot of hats. Just finding the time to post to multiple business social media accounts is tough. And the world is social. Facebook alone handles more than 60 billion messages a day, so how does the small business owner keep up?

Like the other 2 billion people in the world that are on social media, you’re probably familiar with names like Facebook, Instagram, and Twitter. But maybe building up your business’s social presence isn’t as easy as you’d thought. That’s because your personal profile is all about you. Your company page is about your customer and what they want to see. But maybe building up your business’s social presence isn’t as easy as you’d thought. That’s because your personal profile is all about you. Your company page is about your customer and what they want to see.